Our strategic media planning process begins by gaining a strong understanding of our client’s marketing goals and objectives. This allows us to define the ideal target audience and identify how we can best reach them.
With campaign goals (be it brand awareness or conversions) and budget as the foundation, our media planners help coordinate campaign media flighting accordingly on local, regional, national, and international levels. Our plans range from simple one-tactic campaigns to integrated, multimedia strategies across many platforms, including but not limited to:
Programmatic/ Digital
Broadcast Television
Broadcast Radio
Ott Streaming Television
Streaming Radio
Out-Of-Home
Search Pay-Per-Click
Market-Specific Cable
Social Media
Guerrilla
Cinema
Transit
Sports Sponsorship
MOBILE GEOFENCING
LET’S TALK.